Stemcon
Shaping Futures
Stemcon believe in building a great future, and have a history that proves it. Since 2008 they have delivered construction projects that demand tailored solutions, close attention to detail and a long-term vision.
As an integrated builder and developer with the backing of in-house fit-out, joinery, precast and electrical divisions, Stemcon deliver enduring architectural projects that span multi-residential, high-end homes, and projects for State and Federal Government.
Press play to view website
Stemcon have enjoyed steady organic growth over the past decades, but this same success has meant that marketing has taken a back seat. With a hunger to better solidify their presence in specific markets, I was tasked with refreshing and bringing much needed unity to the brand identity, and to simplify their messaging to the market.
An in-depth brand workshop with the Stemcon management team, informed a brand positioning strategy that clarified the business’s objectives, audience and point of difference. From there I developed a distinctive branding system that unifies all external communications.
I crafted a bespoke brandmark which includes an iconic S symbol, that signifies not just the construction process, but the important relationships that it takes to achieve success. In addition, the S symbol pays homage to the past, referencing the geometric shapes of the previous, longstanding logo.
A full suite of collateral was delivered to mark the launch, including a website, company profile and signage.
Services
Brand Identity
Brand Story / Copywriting
Website Design
Hoarding Design
Brochure Design
Vehicle Graphics
Uniform Design
Photography Art Direction
Stationery Design
Project Type
Construction / Builder Branding
Project Team
Client: Stemcon
Photography: Peter Tarasiuk
